Woodsider hopes to mix up the baking aisle with her new line of tortes | News


With a swirl of contemporary fruit, and layers of raspberry and citrus, Jane Lane tortes are usually not the everyday boxed cake combine. Woodside's Jane Mackey, the lady behind the torte combine, is getting down to shake up the baking aisle.

Launched in early November, Mackey mentioned she has at all times been captivated with flavorful desserts. Cranberry coconut, chocolate orange and raspberry lemon are her three boxed choices at the moment discovered at native grocers and on her website.

"I needed to encourage individuals to bake once more," mentioned Mackey, who moved to the Midpeninsula in 2006 earlier than settling in Woodside this spring. "They do not really feel like they'll do it as a result of the mixes on the market are fairly homogenous. I needed to create a bakery-quality dessert that anybody may make, that is lovely in a easy means."

The recipes, which she crafted with pastry cooks whereas growing the corporate, take solely quarter-hour of preparation time, earlier than they are often popped within the oven. She needed "fail proof," bakery-quality desserts. For instance, her raspberry torte combine makes use of freezedried berries within the raspberry cake layer.

Mackey, who has a background in finance, received her begin baking along with her grandmothers, Mary and Linnis, who she says had been wonderful bakers.

"I at all times baked my entire life; it is the factor I at all times carry (to events)," she mentioned. "The remainder of the meals feels just a little irrelevant."

She offered her accounting enterprise a few years in the past and dove into the meals business, to take a "entire new course" in her working life.

Mackey used to make goodies and mentioned she enjoys creating taste mixtures.

"It was difficult to have tasters due to COVID," she mentioned, noting that she began the corporate in 2020 and had some setbacks due to provide chain points related to the pandemic. "I knew a few individuals who nonetheless had to enter the workplace, so that they introduced them to their workplace."

Family and friends additionally acted as guinea pigs.

She mixes and packages the bins at KitchenTown in San Mateo, the Peninsula's meals business incubator.

She understands that at $15 a field, the mixes appear costly, however mentioned they nonetheless extra reasonably priced than choosing up a top quality dessert at a bakery. Plus there's the additional advantage of getting a kitchen that smells nice after baking it.

Patrons at specialty grocers, like Draeger's and Bianchini's, had been receptive to the concept of a better finish cake combine, Mackey mentioned.

"Actually, virtually everybody with out even making an attempt the pattern mentioned: 'Sure, let's attempt it,'" she mentioned. "It is one thing new and totally different available on the market they usually need to shake it up as a result of it’s sort of (a) boring (area)."

Down the road, Mackey mentioned she'd prefer to broaden into different areas — like goodies, baking gear and carrying bins for tortes. She additionally plans to provide new torte flavors within the new 12 months and mentioned she'd prefer to see her line nationwide at speciality shops.

The torte mixes are on cabinets at 10 Bay Space shops, together with: Draeger's Menlo Park and Los Altos areas; Bianchini's in Portola Valley; Delucchi's Market in Redwood Metropolis; The Market at Edgewood in Palo Alto; The Willows Market in Menlo Park. It will be in additional shops in January, Mackey mentioned.

They're on the market on-line at janelane.co.





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